Waiora's Beginnings

The name, Waiora, was chosen to reflect health and longevity, as achieved by bathing in the secret spring of Polynesian mythology's goddess, Waiora.

Stan Cherelstein, past President and Chief Financial Officer of another nutritional company, which had been sold and restructured, spent considerable time and thought to develop an entirely new, more equatable Network Marketing (NM) / Multiple Level Marketing (MLM) business and compensation plan.

In addition he sought out unique life-changing natural products for the health and longevity of people around the world who are excited about these possibilities.

If you are familiar with NM / MLM compensation plans, you may understand what this means: 3 legs, 9 deep with compression. (The best my sponsor has ever seen.)

If you are not familiar with MLM compensation plans and aren't interested in finding out right now, just ignore that part. I wasn't interested in the compensaton plan at first.

Perhaps you may want to be just a Retail Customer, or just a Member in order to purchase products at wholesale. (Ask Dianna to e-mail to you an Excel worksheet she has prepared that shows the differences in price.)

If you have concerns and / or skepticism regarding NM / MLM, please see information in this blog about Tim Sales and the DVD he created "A Brilliant Marketing Plan".

Stan is one of the two co-founders, CEO and President of Waiora. Stan's choice for the other co-founder is Eddie Stone, a former co-worker. He chose Eddie for his charismatic leadership, who had phenomenal success during his 13 years as an independent distributor for another direct selling company.

This brand new company launched in May 2004 in Boca Raton, Florida. Within in two years it was debt free, and moving forward rapidly towards Stan's vision.

I've found people ask many more detailed questions about MLM products than any they have purchased "off the shelf". A company can't hide anything from the "inquisitors". So you can be sure the products are safe and more effective than the FDA allows any company to say.